MobileIron

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Little phone, big expectations

May 18, 2009

Filed under: Miscellaneous — admin @ 10:59 pm

So what the heck is Smart@Work?  And does it really need the “@” in the title? 

Probably not.  But the Smart refers to Smartphones and the Work refers to Workplace.

This blog will be focused on the human, business, and technology impact of smartphones in the workplace. 

Nine years ago, at AvantGo, we spent a lot of time evangelizing the notion that mobile devices, PDAs at the time, could change the way people did their work and lived their lives.  Well, RIM evangelized better than anyone and proved wireless email was an essential tool for business.  Like a lot of people out there, I can travel without my laptop but I can’t travel without my smartphone.

This is the move from “sit-down” to “stand-up” computing, from “company technology” to “my technology.”  Pretty fundamental shifts with big implications for behavior and strategy.  That’s the fun part and that’s what we’ll be talking about.

4 Comments »

  1. Mostly just wanted to be the first to comment on your blog! One comment and one question:

    Comment: I think you did a good job on the tour with the exception of the images. I hate it when the images are deliberately blurred. If it’s proprietary don’t offer the tour online, if not show me what I’m getting.

    Question: What is the value add over the BES if I’m a Blackberry shop?

    Good luck! You guys are on to something big.

    Comment by Rick Valencia — May 22, 2009 @ 8:45 pm

  2. Thanks Rick. We’re going to have higher quality (readable!) shots on the tour very soon. On the BES question: BES does a great job of email and management for Blackberry. We’re not replicating BES functions – we’re adding additional features that will complement BES – mobile activity intelligence (analysis of voice/data usage), some end-user services, as well as providing multi-OS IT shops an simple way to keep track of all their smartphones. Thanks for your good wishes!

    Comment by ojas — May 23, 2009 @ 10:42 am

  3. Congratulations on the product introduction and new Web Site. I know in part how much effort and sacrifice has gone into this. I wish you guys HUGE success.
    A suggestion on the current site: I’d like to see clear answers for both enterprise IT guys and individual users:
    What are the three most compelling things this product is going to do for me? and specifically, How is it going to save me time or money?
    Beyond those two questions: What other cool features or apps are available that will make me want this product installed immediately?
    End of ramble. All the best to the MobileIron team.

    Comment by Patrick Bujold — May 24, 2009 @ 8:17 am

  4. Thanks Pat. Good feedback!

    Comment by ojas — May 24, 2009 @ 10:01 am

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